Anyone who’s crazy about makeup probably dreamed of having their own beauty brand once or twice in their lives. I bet they can also clearly imagine how it’s like for these local celebrities who have been blessed with more than enough to fund their own beauty empire through their own cosmetic lines.
- Anne Curtis: BLK Cosmetics
Anne Curtis is not a new face in the local beauty scene. Being one of the prominent fashion and beauty icons in the country’s show business, she’s been the face of several big names in the local beauty industry like Avon, Belo, and Palmolive. On September 10, 2017, the actress and TV host decided to be the face of her own makeup line, BLK Cosmetics. According to Anne, BLK stands for something timeless, elegant and uncomplicated, like the color Black. With the tagline “Uncomplicated Beauty”, BLK Cosmetics intends to embody simplicity, versatility, and quality. The brand has already released a total of seven themed makeup collections since its official launch; one of our favorites is their k-beauty collection!
- Vice Ganda: Vice Cosmetics
Vice Cosmetics is the brainchild of well, you guessed it, actress and TV host, Jose Marie Viceral commonly known as Vice Ganda. “Ganda For All” – the brand made it clear that the goal is to include and celebrate everyone who loves wearing makeup – regardless of age, gender, shape, and color – through accessible and quality cosmetic products. Born on the same month and year as BLK Cosmetics, Vice Cosmetics first offered a line of lip products which eventually followed by several other makeup products like powder foundation, blush, highlighter, and contour powder, and the recently launched Gandoll Eyebrow Kit.
- Kris Bernal: SHE Cosmetics
SHE Cosmetics is founded by celebrity and model Kris Bernal in 2018. Though exclusively available and made for the Philippine market, all the products under the brand are formulated and manufactured in the beauty capital of the world, Korea. The brand currently holds a line of liquid lipsticks in five different shades created to suit every skin tone.
- Kris Aquino: Kris Ever Bilena
Filipino-favorite beauty brand Ever Bilena and the “Queen of all Media” Kris Aquino came up with a whole collection of makeup products in June 2018. Ever Bilena’s Kris Life Kit includes a set of liquid lipsticks in five shades, retractable matte matic lipsticks in two shades, lip liners in seven shades, brow liner and brow mascara, and matte powder blush and foundation in three shades.
- Andrea Brillantes: Blythe by Careline
Careline collaborated with teen celebrity Andrea Brillantes to bring us Blythe Cosmetics. The recently launched makeup brand partnership veered away from the brand’s usual neutral colors and basic shades. Inspired by the universe and other galactic objects, Blythe offers makeup products perfect for that extraordinary glam look from bold lippies to luminous eyeshadows and highlighters – everything in this new makeup line just speaks brilliant!