Heads up, beauty buffs! A homegrown makeup brand is about to blow us away with beauty products that are 100% cruelty-free, mineral based, and made by women for Filipino women.
Filipinta Beauty hasn’t even officially launched its products yet but the squeals of excitement are loud from makeup enthusiasts online.
Filipinta Beauty advocates on embracing the “broad spectrum of skin colors”. The brand also aims to highlight the colorful Philippine culture and arts with makeup products named after the gods and goddesses of Philippine mythology like Maria Cacao and Maria Makiling.
“It’s a story of friendship. The creators are four best friends who have been together since high school. As for the essence of the makeup line, our core value heralds the beauty of Filipinas and the spirit of our culture.” – Filipinta Beauty
Aside from their eyeshadow palette, one of the very first products they released online was a couple of lip glosses that complement different skin tones and are pigmented enough to cover dark lips.
Filipinta Beauty is available online through https://filipintabeauty.com/. Their official launch will be on August 25, 2019.
Let us know once you’ve tried Filipinta Beauty’s products! Drop a review and earn beauty points: https://beautyinsider.ph/brand/filipinta-beauty/